What a surprise to me when people read my recent column and asked the above question. What planet are you living on, was my first thought, but Larry quickly reminded me not everyone in the world watched network television, and not everyone cared who was the American Idol winner of…
When I was 12 years old my mother took to see Elvis Presley at The Saenger Theater in New Orleans. I still remember, we sat in the third row and I was mesmerized the entire time. Here was this young man with this gorgeous black hair and beautiful voice…
This is where your new blog posts will be Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam malesuada pulvinar lacinia. Etiam cursus fermentum volutpat. Class aptent taciti sociosqu ad litora torquent per conubia nostra, per inceptos himenaeos. Vivamus ornare hendrerit neque. Integer et nibh ac quam maximus facilisis.…
For many of you this title may sound familiar as it was once one of my favorite market seminars. Sometimes I added another M, and included Marketing to give you a triple workshop. M & M came to mind recently when I was in an independently owned specialty store trying…
As always, when working with a prospective new retailer. I asked “Who will be your target customer?” Amazingly, she looked at me and immediately said, “Everybody!” At first I almost laughed, but when I realized she was serious, I also knew we were in trouble. One of the first mistakes…
by T.J. Reid When deciding whether to purchase off-price merchandise for you independently owned specialty store, think of all the ways you can use these items in your inventory. Look at the big picture and decide is there room or reason for this type of goods in you buying plan.…
Retailing In A Road Construction Zone Life is good. The store looks great, inventory is just right, and customers are spending money. As Mr. Rogers would say, “It’s a wonderful day in the neighborhood.” Then it starts – downtown renovation. More business has been lost in the name of progress than…
When and How DO I Do It? As retailers do more and more to sponsor and take part in charitable causes and help raise funds for different organizations, one of most profitable and easiest option to consider is a raffle.
